We The Creative (WTC) will be responsible for the discovery, design, and delivery for an online Annual Report which includes a home, up to 5 sections (1000 words or less). The design consists of the overall report concept, homepage design, internal page design and up to eight infographics. Turnaround will be ten weeks. All files will be delivered electronically using the internet. Copywriting and/or hosting are sold separately.
PHASE ONE: Discovery
WTC to gain a thorough understanding of client needs.
Job forecasting and project management and upload project website
Survey questionnaire
Ideation boards (eight directions)
Sitemap
PHASE TWO: Design
WTC to establish design direction which best represents the brand.
• Round 01 - Loose composites (2) Home page + 2-3 internal pages
• Round 02 - Rough composite (1) Entire report
• Round 03 - Tight composite (1) (Entire report
• Presentation via project website
• Up to one collective revision per round of chosen design direction
PHASE THREE: Delivery
• Preparation of files for final intended use
• Items will be delivered using the internet