We The Creative (WTC) will be responsible for the discovery, design, and delivery for an Annual Report PDF which includes up to 24 pages. The design consists of the overall report concept, cover design, internal page design and up to eight infographics. Turnaround will be 10 weeks. All files will be delivered electronically using the internet. Copywriting is sold separately.

PHASE ONE: Discovery
WTC to gain a thorough understanding of client needs.
Job forecasting and project management and upload project website
Survey questionnaire
Kick-off meeting
Ideation boards (six directions)

PHASE TWO: Design
WTC to establish design direction which best represents the brand.
• Round 01 - Loose composites (2) Cover + 2 internal pages
• Client provides all available content & images
• Round 02 - Rough composite (1) Entire report + pagination
• Round 03 - Tight composite (1) (Entire report
• Presentation via project website
• Up to one collective revision per round of chosen design direction

PHASE THREE: Delivery
• Preparation of files for final intended use
• Provide native files
• Items will be delivered using the internet

See PDF samples here.