CLIENT
John Wayne Airport
YEAR
2018
ROLE
Art Direction / Design / UI Design / Print / Animation
WEBSITE
2017 Annual Report
AWARDS
2018 W3 Awards Gold Winner
As a world-class aviation gateway for business and leisure travel, John Wayne Airport aims to create high-quality annual reports that not only communicate the airport’s value, but also create an engaging and entertaining experience.
That’s why John Wayne Airport once again turned to We The Creative (WTC) to help share their impressive achievements in 2017. Our team has delivered excellent award winning annual reports for John Wayne Airport year after year.
To communicate the many ways John Wayne Airport provides “A Superior Guest Experience from Arrival to Departure,” We The Creative created a fully responsive interactive website experience that featured fun 3D animations and interactive elements, enabling people to pace through the site as they like. The idea was to simulate the arrival and departure from John Wayne Airport, from being greeted by a valet attendant to final take off.
Another element created for the annual report is a brief video message from airport director, Barry Rondinella, which is experienced when the viewer first lands on the website.
A PDF version of the website for those unable to access the video, or simply need a printed version was also created, maintaining the creativity and overall feel of the website experience.
“We The Creative designed an exceptionally creative, clever, and innovative concept for our online digital Annual Report that addressed our objectives to be engaging and fun, while also highlighting our accomplishments and presented the information in a professional manner,” said Marisa Unvert, Communications Manager. “It was a very ambitious project and the agency kept us informed and involved throughout the entire process. We have worked with the team for many years, and they always deliver a unique, quality product.”
